If you’ve ever fantasised about underwear that doesn’t make you count down the minutes until you can fling it across the room at the end of the day, Intimissimi just answered your prayers. Enter the brand’s Ultralight Cotton collection — a dreamy blend of natural fibres, Italian craftsmanship, and the kind of comfort that makes you wonder why you put up with digging straps for so long.
Think cloud-soft cotton that’s lightweight, breathable, and designed to move with you (instead of against you). The flexible yarn adapts to your shape, meaning you get support and freedom — aka the holy grail of lingerie.
The line features three bras with different wire and padding options, available in “honey soft beige,” “caramel dark beige,” and classic black. And it doesn’t stop there — there are matching cotton tops, bodysuits, and panties in every cut you could want: string, Brazilian, and briefs. Basically, the capsule that will quietly become the MVP of your wardrobe.
ABOVE: Intimissimi Ultralight Cotton Collection
To celebrate, Intimissimi is rolling out its “On Cloud Nine” campaign, complete with an exclusive pop-up during New York Fashion Week. And if you needed extra convincing? Just know that It-girls like Kendall Jenner, Bella Hadid, and Addison Rae have already co-signed the brand.
Comfort, but make it chic. That’s the Intimissimi way.
