Year: 2025

Pharrell Williams Turns adidas Adistar into an Underwater Fantasy with the VIRGINIA Jellyfish Orange

If you thought sneakers couldn’t double as wearable art, Pharrell Williams just proved otherwise. Enter the VIRGINIA Adistar Jellyfish Orange — a futuristic adidas drop that’s equal parts sea-inspired fantasy, street-ready comfort, and gallery-worthy design. Launching 23 August, this release feels less like footwear and more like a fashion statement that swam straight out of a coral reef. Bold? Absolutely. Collectible? Without a doubt. The silhouette is instantly eye-catching — think sculpted midsoles that echo jellyfish gills, layered mesh that mimics underwater movement, and glow-in-the-dark accents that lean into a nocturnal, aquatic vibe. It’s Pharrell doing what Pharrell does best: taking a sneaker and turning it into a cultural artefact. And then there’s the colour — a vivid, electric orange that screams graphic intensity. Paired with subtle branding nods to “VIRGINIA,” his creative platform, and storytelling pulled from marine life, this sneaker doesn’t just sit pretty. It makes a statement about motion, energy, and even the fragility of ecosystems, with its campaign visuals drawing on vintage underwater photography. But don’t let all that artistry fool you. Beyond the concept and the collectability, these kicks are still built for the streets. The Adistar DNA ensures cushioned comfort and practical wear, making them just as suitable for a night out as they are for a sneaker display case.   Retailing at $300, the VIRGINIA Adistar Jellyfish Orange is dropping in select adidas stores and online. Whether you’re in it for the fashion, the flex, or the future-forward design, one thing’s clear — this is not just another sneaker release. It’s Pharrell’s way of pulling us all into his underwater dreamscape.

J.K. Rowling Sparks M&S Boycott Calls After Lingerie Section Controversy

It seems J.K. Rowling has once again waded into the UK’s culture war – and this time, Marks & Spencer is in the firing line. The author has called for shoppers to ditch the British retail giant after reports surfaced about a run-in between a customer and a trans employee in the lingerie section. According to The Telegraph, a mother complained that her teenage daughter felt “uncomfortable” when offered assistance by the staff member, referring to her as a “biological male” and refusing to recognise her gender identity. M&S reportedly apologised to the customer, adding that if requested in future, a “female colleague” would help instead. The alleged incident happened back in March, before the UK Supreme Court’s ruling that the legal definition of “woman” in the 2010 Equality Act is based on biological sex – a decision critics say will make life harder for trans people in sex-segregated spaces. It’s worth noting that the employee in question doesn’t carry out bra fittings or accompany customers into fitting rooms. Still, the story has ignited fresh debate on social media – with Rowling urging followers to take their shopping elsewhere. Whatever side you’re on, one thing’s for sure – this conversation is far from over.

Charli XCX Just Gave Korean Skincare the Brat Stamp of Approval

When Charli XCX hits the stage, it’s not just about the music — it’s the glow. And at Oya Festival in Oslo, Norway, that glow came courtesy of Beauty of Joseon, the cult-loved K-beauty brand blending centuries-old Korean herbal wisdom with a modern skin-first approach. Before her signature grungy glam look took centre stage, Charli’s makeup artist, Yasmin Istanbouli, treated her to a four-step ritual that would make any skincare obsessive swoon. It kicked off with the Centella Asiatica Calming Mask — because even a Brat needs a moment of calm — followed by the Revive Eye Serum to erase the tell-tale signs of late nights. Then came the brand’s viral Glow Serum, delivering that glassy, lit-from-within finish. Finally, a generous layer of the Day Dew Sunscreen SPF 50 sealed the deal, offering UV protection without a single trace of chalkiness.   With lightweight formulas packed with ingredients like niacinamide and ginseng, Beauty of Joseon doesn’t just prep skin — it makes it a showstopper in its own right. Consider this your sign to add a little K-beauty magic to your own pre-party routine.

Frankies Bikinis’ “Keepsakes” Collection Is Basically Your Summer Wardrobe Soulmate

Frankies Bikinis has always known how to make you feel like that girl at the beach — but now they’re coming for your summer dress rotation, and honestly, we’re here for it. Once just a Malibu swimwear brand serving tiny bikinis and dreamy cover-ups, Frankies has evolved into a full-blown lifestyle label — think loungewear, dresses, and accessories you’d happily wear from brunch to beach. Their latest drop, “Keepsakes”, is designed with one goal: to give you the perfect summer dress for every occasion. And they’re not just being poetic. These dresses are crafted from luxe fabrics that structure, sculpt, and soften in all the right places. As the brand puts it, “these dresses aren’t just elevated, they’re engineered” — and that’s exactly the kind of energy we want to carry into garden parties, rooftop cocktails, and sunset walks. The lineup? Think the Bloom Button Up (flirty yet polished), the Gem Floral Dress (pure cottagecore romance), and the Ethereal Satin Lace Dress (date night perfection). Oh, and because Frankies can’t resist, the collection also sneaks in two bikini styles and a few chic separates. The campaign, shot in Hawaii, is the visual reminder that your summer wardrobe can, in fact, be a whole mood. TL;DR: These dresses will outlast every holiday fling and Instagram trend — and still look flawless next year.

Kendall Jenner Saddles Up for ALO’s Fall 2025 ‘Luxury Is Wellness’

Just when you thought autumn was all about pumpkin spice and chunky knits, Kendall Jenner is here to remind us that true luxury might actually be… inner peace. In ALO’s brand-new Fall 2025 campaign, shot at the breathtaking Amangiri resort in Utah, Kendall trades the catwalk for horseback rides through dramatic desert landscapes. Think stillness, space, and a touch of cinematic drama — the kind of scene that makes you want to ditch your inbox and move to a wellness retreat immediately. The message? Luxury is wellness. Not just the handbag-on-your-arm kind, but the freedom-to-breathe, mind-and-body-in-sync, minimalist-aesthetic kind.   This isn’t just another pretty fashion collab either. Kendall didn’t just model; she got stuck into the creative direction, curating ALO’s Core Collection herself — 10 sleek essentials designed for movement, mindfulness, and, naturally, looking expensive while doing both. “I’ve been connected to ALO for years, so creating this campaign together, especially somewhere so peaceful, made it all the more special,” Kendall shares. She also credits her grounding rituals — whether she’s jet-setting, filming, or recharging at home — as her secret to staying centred.   From the desert breeze to the tailored leggings, it’s all serving ease with a side of elegance. Whether you’re into yoga or just into looking like you are, ALO’s Fall 2025 drop might be your ticket to a little slice of that Amangiri calm.

Toke Makinwa’s Fairytale Garden Shoot Reveals Her Sweetest Role Yet

Forget runway debuts and red carpet slays — Toke Makinwa just unveiled her most life-changing role yet: Mummy-to-be. In a dreamy garden setting straight out of a fairytale, the media personality and style icon announced she’s expecting her first child. The short Instagram film opens with Toke glowing under soft daylight, gently cradling her bump as if the moment itself might float away. Her gown is a vision — a sheer floral-detailed bodice in delicate browns and blush pinks that melts into a bold yellow skirt sweeping dramatically over the grass. And then, the detail that seals the magic: a single yellow flower tucked into her curls, like nature itself RSVP’d to the celebration. Soft, soulful music drifts in the background, underscoring every smile, every gentle sway. The video feels less like a reveal and more like an open love letter to this new chapter. In her caption, Toke shared the kind of words that make you stop scrolling: “The biggest project of my life, the highest calling ever! Dear God, You did this one… You truly are the God of time and chance. My season is here.” She spoke of a journey long dreamed of, perfectly timed, and blessed beyond measure. And to her little one — affectionately nicknamed My bug — she wrote: “You’ve made me the happiest person on earth… you’ve blessed me already.” It’s tender. It’s timeless. And it’s proof that some announcements don’t just break the internet — they warm it.