Lily Allen is making a case for tights as more than just the finishing touch to an outfit.

The British singer fronts Calzedonia’s new Fashion Tights campaign, bringing her playful approach to dressing to a collection built around bold patterns, fishnets and statement-making designs.

Shot by Sharna Osborne, the campaign borrows from the raw energy of 1990s fashion, with VHS-inspired imagery that feels spontaneous, slightly rebellious and unmistakably music-driven.

Allen fits naturally into the mood. Her tour wardrobe has already leaned into provocative hosiery, and the campaign gives fans a closer look at one of her favourite styling tricks. Fishnet tights have been a particular staple, while matching lace tops and tights offer a more daring alternative.

For Allen, the appeal is simple. Tights can completely change the attitude of an otherwise familiar look, turning a basic outfit into something sharper, sexier or more playful.

The campaign’s message, “Own The Narrative. Wear The Tights,” puts that idea front and centre.