Sweet indulgence meets precision beauty.

Kylie Cosmetics is expanding its cult-favorite lineup with two new additions designed to elevate everyday lip routines. Led by founder Kylie Jenner, the brand introduces the Precision Pout Lip Liner Cool Tone collection alongside a fresh twist on its beloved Lip Butter, now arriving in a Butter Cake scent. To celebrate the launch, Jenner fronts a playful campaign inspired by the dessert-like warmth of the new fragrance.

Known for its ultra-hydrating finish, the Lip Butter returns in the same nourishing formula fans love. Infused with skincare ingredients such as shea butter and jojoba oil, the balm delivers deep moisture while creating a soft, cushiony pout. The Butter Cake edition adds a gourmand touch, pairing its sweet scent with a sheer warm nude tint that enhances the lips with effortless shine.

Alongside the balm, the brand is introducing four new shades of its ultra-precise Precision Pout Lip Liner. The cool-toned lineup includes “Moody Nude,” a muted mauve; “Cool Nude,” a rosy neutral; “Something Greige,” a cool plum-grey hybrid; and “Chill Brown,” a rich cool-toned brown. Completing the release is the Lip Sculpt & Diffuse Brush 10, a curved blending brush designed to blur and soften liner edges for a sculpted finish.

With this latest launch, Kylie Cosmetics continues to merge skincare-inspired formulas with playful beauty innovation, delivering products that balance comfort, precision and a hint of indulgence.

The Lip Butter Butter Cake retails for $21 USD, while the Precision Pout Lip Liner is priced at $19 USD both available now via the brand’s website.