Beauty of Joseon Launches Dayscreen Moisturizer SPF 30 With Peggy Gou

A lightweight hybrid designed to hydrate, protect, and simplify your daily routine.

Beauty of Joseon is expanding its skincare lineup with the introduction of the Dayscreen Moisturizer SPF 30, a hybrid formula that combines daily hydration with sun protection in a single step. Fronted by global ambassador Peggy Gou, the launch highlights a more streamlined approach to skincare.

Beauty of Joseon

Positioned as both a moisturizer and sunscreen, the Dayscreen Moisturizer SPF 30 is designed for effortless, everyday wear. The lightweight formula absorbs quickly into the skin without leaving a white cast, a key feature for those looking for seamless SPF integration.

Building on the success of its cult-favorite sunscreens, Beauty of Joseon focuses on comfort and compatibility with this release. The formula is crafted with sensitive skin in mind, offering broad-spectrum protection while maintaining a barely-there finish that works throughout the day.

At the ingredient level, the product leans into hydration and barrier support. Green tea-derived actives help soothe and nourish the skin, while hyaluronic acid locks in moisture. Ceramides reinforce the skin barrier, helping to prevent water loss and protect against environmental stressors.

Beauty of Joseon

With its two-in-one functionality, the Dayscreen Moisturizer SPF 30 simplifies skincare routines without compromising on performance, a practical solution for everyday use.

The product will retail for $20 USD and launches at Sephora on April 7.

Daniel Usidamen

Author