Irina Shayk Makes Stillness Look Seriously Seductive
Irina Shayk fronts Agent Provocateur’s AW26 campaign as the brand introduces its powerful new “Neo-Diva” archetype.
ROSALÍA Fronts Calvin Klein’s New Euphoria Signature Elixir
ROSALÍA stars in Calvin Klein’s Euphoria Signature Elixir campaign, a richer Parfum Intense featuring patchouli, orchid and crystallized vanilla.
Sadie Sink Stars in Calvin Klein’s “Feel the Fit” Denim Campaign
Sadie Sink fronts the second chapter of Calvin Klein’s “Feel the Fit” denim campaign, showcasing baggy, straight and loose-fit jeans.
Changbin Put His Signature All Over Autry
Stray Kids member Changbin codesigns a new Autry capsule featuring his signature pink accents, dwaekki motif, sneakers and relaxed streetwear.
Cardi B Gets “Snatched” With Huda Beauty
Cardi B and Huda Kattan team up for Huda Beauty’s Ultra Snatched collection, a new range of brightening and setting powders.
Salomon XT-EVO Brings Y2K and Motorsport Energy to XT Line
Salomon introduces the XT-EVO, a streamlined trail sneaker inspired by motorsport, Y2K style and the iconic XT-4 and XT-6 silhouettes.
Yoon Ahn Designs Futuristic Barbie Doll With Ambush and Mattel
Ambush designer Yoon Ahn teams up with Mattel to create a futuristic Barbie featuring robotic styling, metallic finishes and a robotic cat.
J Balvin Is Armani’s New Fragrance Face
J Balvin Fronts Giorgio Armani’s “I WILL” Fragrance J Balvin is adding another luxury fashion chapter to his résumé. The Colombian superstar has been named Giorgio Armani’s new US fragrance ambassador, fronting I WILL Eau de Parfum, the house’s latest scent built around determination, confidence and self-belief. The partnership feels personal for Balvin, who connects the fragrance’s message to his own journey from believing an idea was possible to making it happen. And the fragrance itself is just as bold. Created by perfumers Alberto Morillas and Nathalie Lorson, I WILL marks Armani’s first dark vanilla fragrance, combining smoky vanilla with woody leather notes for a deeper, sensual finish. Even the bottle plays with contrast, moving from a matte-frosted black shoulder into a transparent base. For Balvin, it’s more than a campaign. It’s a message he says he has lived by: believe it first, then make it happen. I WILL Eau de Parfum retails for $170 and is available through Giorgio Armani.
Ibrahim Kamara Steps Down as Off-White Creative Director
Ibrahim Kamara has stepped down as Off-White Creative Director after four years, closing a major chapter in the brand’s post-Virgil Abloh era.
Jennie Turns Ballet Into Adidas Originals
BLACKPINK’s Jennie unveils her adidas Originals debut, a ballet-inspired Fall 2026 collection built around the concept of “Functional Grace.”