AWD Says Forget the Summer Aesthetic. Just Wear What Feels Like You
AWD launches “AWD SUMMER,” its first seasonal campaign celebrating individuality, personal style and self-expression through eyewear.
Jennie Gives Ray-Ban’s Iconic Aviators a Stylish Back-to-School Refresh
BLACKPINK’s Jennie fronts Ray-Ban’s new Back-to-School campaign, introducing iconic Aviators with innovative Transitions GEN S Ruby lenses that adapt to changing light.
Cubitts Opens New King’s Cross HQ and Manufactory in London
British eyewear brand Cubitts has opened a new headquarters and manufactory in King’s Cross, bringing spectacle-making, repairs, design and retail together under one roof.
Jimmy Fairly Celebrates Mediterranean Summer Escapism With New Campaign
Jimmy Fairly unveils its Summer Love campaign inspired by Mallorca, featuring bold acetate frames, refined metal styles, and Mediterranean hues.
Gentle Monster Veggie Collection Turns Vegetables Into Avant-Garde Sunglasses
Gentle Monster unveils its Veggie Collection eyewear line starring Karina of aespa, featuring vegetable-inspired folding sunglasses and global pop-up gardens.
A$AP Rocky Celebrates One Year at Ray-Ban With New Drop
A$AP Rocky marks his first anniversary as Ray-Ban’s Creative Director with the “New Metal” collection, introducing sleek optical designs and futuristic wraparound frames.