SACHEU Reinvents Lip Liner With a Two-Tone, One-Swipe Concept

SACHEU launches DoubleDown Lip Definer, a two-tone lip liner that defines and fills lips in one swipe with a skincare-infused balm formula.
Rob Rausch Stars in Kosas Lip Pulse Campaign Launch

Rob Rausch partners with Kosas to launch Lip Pulse, a high-shine lip plumper inspired by social media’s “yearning” trend.
Kylie Cosmetics Launches Butter Cake Lip Butter and Cool-Tone Lip Liners

Kylie Cosmetics unveils Butter Cake Lip Butter and new cool-tone Precision Pout Lip Liners, expanding its cult-favorite lip lineup.
Rhode Skincare Launch 2026: Hailey Bieber’s Caffeine Reset & Peptide Lip Boost

Discover Rhode’s latest beauty launches: the Caffeine Reset sculpting face mask and Peptide Lip Boost plumping lip mask by Hailey Bieber. Shop Anok Yai’s campaign favorites, available February 9, 2026.
Gisou’s HoneyPups Blind Box Had Beauty Girlies in a Chokehold

Gisou taps into the blind box craze with HoneyPups, fuzzy bag charms hiding its new Honey Glaze Collagen Therapy Lip Mask.
The Real Reason Red Lipstick Doesn’t Work for You, According to Makeup Artists

TikTok says red lipstick is out, but makeup artists disagree. Here’s why red lips often fail and how to find the right shade for your skin tone.
