Tag: Louis Vuitton

Beyoncé Wears Denim to Louis Vuitton Paris Fashion Week Show with Jay-Z in Paris

The tour might be on pause, but the Cowboy Carter energy? Still very much live.Beyoncé hit up Paris Fashion Week on Tuesday night and made one thing very clear: the rodeo doesn’t end just because the stage goes dark. Sitting front row at Louis Vuitton’s SS26 menswear show, Queen Bey showed up in full Western glam — a deep-indigo denim-on-denim combo (Canadian tuxedo, but couture), paired with a feathered coat, satin platforms, and a brown cowboy hat that practically whispered, “She’s still got her boots on.” And in case you were wondering — yes, Jay-Z was there, and yes, they matched. He kept it sleek in a Louis Vuitton windbreaker, white tee, black jeans, and loafers. Very “cool dad on the front row” energy. Just two nights before, Beyoncé wrapped the international leg of her Cowboy Carter Tour with a bang — bringing Jay-Z on stage for a surprise performance of “Crazy in Love,” “Drunk in Love,” and a little remix magic on “Partition.” Fans lost their minds. Tina Knowles filmed it. Cardi B danced in the crowd. It was one for the books. Even though she’s in-between tour dates, Beyoncé’s style hasn’t taken a break. At a previous Paris show, she brought Miley Cyrus out for their first-ever live performance of “II Most Wanted” — both stars dressed in matching gold fits that felt more fashion editorial than stadium show. Miley went full glam in a tattoo-embroidered tulle jumpsuit by Alexander McQueen, while Bey shimmered in a chainmail Rabanne mini dress with fringe drama for days.

Louis Vuitton Partners with Real Madrid for Exclusive Player Wardrobe

Move over, tracksuits and tunnel fits—blokecore just got a designer upgrade. Real Madrid is no stranger to dominance. With legends like Kylian Mbappé, Vinicius Junior, and Jude Bellingham on the pitch (and Instagram feeds), the Spanish football giant already flexes on the field. Now? They’re flexing in Louis Vuitton. Announced Friday, Louis Vuitton is now Real Madrid’s official fashion partner. Yes, really. And no, you can’t shop the looks (unless you moonlight as a striker or power forward). The partnership spans the men’s and women’s football teams and the basketball division, offering players an exclusive LV wardrobe crafted by none other than Pharrell Williams, Louis Vuitton’s men’s creative director. In the official campaign, Real Madrid stars pose in sharp tailoring, sleek travelwear, and monogrammed luggage, because why carry your boots in a duffel when you could carry them in a Horizon 55? Mbappé and Dani Carvajal are seen in impeccably cut suits and leather bags, while Caroline Weir reps the women’s looks in clean, modern suiting. It’s Real Madrid, but with a Parisian twist—and the photos, shot by Gus&Lo, bring a cinematic edge to the fashion-football crossover. But don’t expect to cop these pieces anytime soon. They’re not heading to retail—they’re exclusively for Real Madrid players and reps, worn during travel and official events. In fashion terms, that makes this one of the sport’s most elite limited drops yet. The alignment makes sense. As Real Madrid’s Emilio Butragueño put it, “We relentlessly pursue excellence.” Which tracks—Louis Vuitton’s whole ethos is about legacy, luxury, and pushing boundaries, whether that’s with leather goods or locker room looks. LV CEO Pietro Beccari echoed the sentiment, calling Real Madrid “a club whose history continues to inspire generations.” This isn’t Louis Vuitton’s first sports collab. The brand’s been stepping into the global athletic spotlight lately—from NBA travel trunks to Olympic partnerships to F1 trophy cases. But this Real Madrid moment feels especially viral-ready. A Pharrell-designed suiting capsule? Worn by the world’s most followed footballers? Expect to see it all over your feed. Blokecore may have started with vintage jerseys and pub-inspired fits. But with this partnership? We’ve officially entered the couture locker room era.

Callum Turner Fronts Louis Vuitton’s New LV BUTTERSOFT Sneaker Campaign

Hot off Dua Lipa’s engagement announcement (and probably your group chat), Callum Turner is back—this time not in a period drama, but in Pharrell’s sneaker campaign for Louis Vuitton. The British actor is the face of the new LV BUTTERSOFT sneaker, which, yes, sounds like something you’d spread on toast—but stay with us. Debuted during the Fall/Winter 2025 menswear show, the BUTTERSOFTs are giving early-2000s hip-hop flashbacks with a high-fashion filter. Picture this: retro running shoes meet dandy gentleman energy, dipped in pillowy Italian leather, and topped off with Pharrell’s face stamped right on the tongue. Because why not. There are 24 colorways (because luxury is about options), “enchape” patch detailing, and a few with hand-painted Bruni edges if you’re feeling extra. It’s the kind of sneaker designed to whisper “I’m expensive” while still looking like something Nelly might’ve worn in 2003—and somehow, it works. Courtesy of Louis Vuitton Turner wears them like he was born in them. And honestly? If Louis Vuitton’s goal was to make softness aspirational, they picked the right face. Pre-orders are up now on Louis Vuitton’s website. The drop is July 10. Start budgeting—or manifesting.

Louis Vuitton’s Virtuosity High Jewellery Show Was Nothing Short of a Regal Flex

Fresh from showing its Cruise collection inside the majestic Palais des Papes in Avignon, the Maison swept east to the Spanish island of Mallorca, where it unveiled its latest Haute Joaillerie opus—Virtuosity—within the Gothic grandeur of Castell de Bellver, a 13th-century circular fortress fit for kings (and couture). Cue the live orchestra. Cue the made-to-measure looks by Nicolas Ghesquière. Cue 110 pieces of high jewellery so exquisite, even the walls of the ancient castle probably gasped. Virtuosity, as its name suggests, isn’t just a collection—it’s an artistic manifesto split into two universes: The World of Mastery and The World of Creativity. The vibe? Maximal technique, maximal beauty, and a borderline spiritual commitment to gemmological storytelling. Leading the charge was the Savior necklace—an architectural marvel featuring a hypnotic 30.56k triangle-cut Australian black opal, flanked by emerald beadwork so precise it borders on obsessive. The pièce de résistance? A 28.01k emerald drop, demanding over 1,500 hours of craftsmanship. This was Louis Vuitton flexing. Quietly. Boldly. Irrefutably. The Protection choker, with its subtle 3.02k pearl drop, felt like soft power reimagined, while the Keeper suite—a genderless brooch collection inspired by the all-seeing eye—combined sapphire, alexandrite, and an extraordinary 32.85k Sri Lankan chrysoberyl, creating something between jewellery and personal talisman. Here’s where things got fluid, free, and ferociously modern. Chokers sculpted to move with the wearer’s every breath. Sapphires, rubellites, and tourmalines tangled in ropes of yellow gold. A standout? The Connection necklace, where 114 radiant pearls—a first in Vuitton’s high jewellery repertoire—were joined by 2,000 diamonds to form a radiant, kinetic masterpiece. And then came the mic drop. Eternal Sun, the show’s finale necklace, suspended a 14k yellow diamond in the centre of a spiral dripping with 27 colour-matched yellow diamonds—a feat that took Vuitton’s gemmologists seven years to source and assemble. All to create an infinity-shaped emblem of light, time, and enduring radiance.