Gucci Taps Mariah Carey for a Butterfly-Inspired Christmas Campaign

Gucci just named Mariah Carey the face of its 2026 Christmas campaign. Directed by Harmony Korine and set to “All I Want for Christmas Is You,” here’s everything you need to know.

Gucci just named Mariah Carey the face of its 2026 Christmas campaign. Directed by Harmony Korine and set to “All I Want for Christmas Is You,” here’s everything you need to know.