
Kendall Jenner has met her match, four different versions of herself.
The model fronts Beats’ new Beats 360 headphones in a playful campaign that places her alongside multiple Kendalls inside a café called Kendalls. Each version wears the headphones with a different custom setup, showing off one of the product’s biggest selling points.
Beats 360 is the brand’s new flagship over-ear headphone and its first to feature interchangeable ear and headband cushions. Users can switch between colours and cushion styles, with the headphones launching in Black, Cloud, Pink and Sky alongside Performance Knit and UltraPlush cushion kits.
The idea fits Jenner particularly well. Her campaign wardrobe changes with each version of herself, mirroring the way the headphones can be switched up for different moods, outfits and routines.
There is plenty of technology underneath the styling too. Beats 360 features active noise cancellation, Adaptive EQ, Personalized Spatial Audio with dynamic head tracking and a redesigned fit aimed at keeping the headphones comfortable for longer wear.
They are also built for more than the commute. Beats has given its first over-ear model a sweat and water-resistance rating, making the headphones suitable for everything from travel to workouts.
