Balenciaga has just dropped not one, not two, but ten brand new fragrances—each paying homage to the house’s very first perfume, the iconic Le Dix, launched in 1947. And if you’re a fragrance lover with a soft spot for heritage-meets-modern innovation, this collection is basically a dream bottled up.

Here’s why this launch feels so major. Le Dix wasn’t just a perfume, it was Cristóbal Balenciaga’s way of extending his couture vision into another sensory universe—proof that fashion can be felt, not just seen. Now, almost 80 years later, the brand is returning to that original bottle as a guiding star, both literally and figuratively.

The packaging alone is a love letter to history. Each fragrance mirrors the 1947 design, complete with a glass sphere cap and hand-tied ribbon, details that whisper elegance in the most understated way. Even the typeface harks back to the past—what the brand describes as “a metaphor for the fusion of past and present.” Translation: nostalgia, but make it couture.

So, what’s inside these crystal bottles? A full spectrum of moods, memories, and moments. Alongside a reconstructed version of Le Dix itself, the lineup features nine entirely new creations: Cristóbal, Getaria, Incense Perfumum, No Comment, Muscara, 100%, To Be Confirmed, Extra, and Twenty Four Seven. Each one balances traditional French parfumerie craftsmanship with high-tech olfactive signatures, offering what Balenciaga calls “an olfactive study in duality.” Think: heritage DNA, modern energy.

ABOVE: Balenciaga

Whether you’re drawn to smoky incense trails, powdery musks, or bold contemporary blends, this collection doesn’t just stop at being “another fragrance launch.” It’s a statement—a way for Balenciaga to honor its founder while staking its claim in the future of perfumery.

At £250 a bottle (around $320 USD), this is definitely an investment—but one that doubles as a piece of fashion history for your dressing table.

The collection is now available to shop exclusively on Balenciaga’s website.