Boss Finally Brings Its Best-Selling Fragrance Franchise to Women

Coty is expanding Boss Bottled, a nearly 30-year-old men’s fragrance franchise into women’s perfume for the first time. Here’s what the launch means for Boss, for Coty, and for the fragrance market.

Megan Thee Stallion Is Launching Her First Hot Girl Summer Fragrance

Megan Thee Stallion is expanding her Hot Girl Summer brand with a new fragrance created alongside Coty, launching exclusively through Ulta Beauty this July.

Kylie Cosmetics Bets on Skin-First Beauty With Two New Complexion Launches

Kylie Cosmetics expands its complexion range with the Natural Blur Brightening Powder and Supple Glaze Hydrating Primer, combining skincare benefits with makeup performance.

Bella Hadid Launches Orebella “SOLARS” Body & Hair Mists

Bella Hadid’s fragrance brand Orebella is introducing “SOLARS,” a new limited-edition duo expanding its Body & Hair Perfume Mists collection. The launch builds on the brand’s signature bi-phase, alcohol-free, botanical water-based formula, reinforcing Orebella’s positioning within the modern wellness-meets-fragrance space. Designed around the feeling of warmth and light, “SOLARS” continues Orebella’s sensory-driven approach to scent creation. According to Bella Hadid, the collection is inspired by “golden-hour light on the skin,” framed as a personal reflection on “summer, slowness, softness, and quiet glow.” The duo introduces two distinct fragrances. “CANDIED SAND” is a musky gourmand blend featuring coconut milk, jasmine, vanilla bean, sandalwood butter, cedarwood, and hydrating aloe water. “NEROLI’S HALO” takes a fresher direction, built on neroli water with notes of bergamot, lemon, orange blossom, sea salt, soft musks, and blonde woods. Both scents continue Orebella’s alcohol-free formulation approach, layering essential oils and fine fragrance elements across a dual-phase structure. The result is a lightweight mist designed for both hair and body, aligning with the brand’s focus on skin-friendly fragrance alternatives. The “SOLARS” collection will retail for $39 and will be available via the brand’s official website starting June 23rd.

Alix Earle Steps Into Skincare With a Dermatologist-Backed Beauty Brand

Alix Earle debuts Reale Actives, a dermatologist-backed skincare brand featuring four targeted products for acne-prone and sensitive skin.

Rhode Launches First Bronzer and Highlighter in Summer Beauty Drop

Rhode expands its makeup lineup with Pocket Bronze, Highlight Milk, new lip shades, and summer accessories, blending skincare benefits with everyday beauty essentials.

Ariana Grande Launches Blur Butter Lip Balm With r.e.m. beauty

r.e.m. beauty introduces Blur Butter Lip Balm, a hydrating lip product that combines buildable color with a soft matte finish inspired by Ariana Grande.