Tower 28 Launches First Lifestyle Merchandise Collection

Tower 28 is expanding beyond beauty with its first merchandise collection featuring apparel and accessories inspired by the brand’s signature aesthetic.
Can Sardines Improve Your Skin? The Science Behind the Viral Beauty Trend

Sardines are trending as a skincare secret, but can they really improve your skin? Here’s what experts say about omega-3s, vitamin D and skin health.
Beauty of Joseon Launches Dayscreen Moisturizer SPF 30
Beauty of Joseon has unveiled Dayscreen Moisturizer SPF 30, a hybrid moisturizer and sunscreen designed to hydrate and protect skin in one step.
Rhode Launches Spotwear Hydrocolloid Pimple Patches

Rhode has introduced Spotwear, a new hydrocolloid pimple patch designed for wearable skincare. The product joins the brand’s expanding beauty lineup.
Rationale Launches SPF-First Makeup Collection

Rationale debuts its SPF Makeup Collection featuring skincare-powered complexion products with built-in SPF30 protection.
Why Centellian24 Chose TXT’s Taehyun as Its New Global Ambassador

Centellian24 has appointed TOMORROW X TOGETHER’s Taehyun as global ambassador as the K-beauty brand continues its international expansion.
Rhode Reveals Caffeine Reset Mask and Peptide Lip Boost

Rhode has confirmed two new beauty launches—Caffeine Reset and Peptide Lip Boost—after fans spotted the products in Hailey Bieber’s TikTok content.