Manifesting the luxury of an analog summer

Nude Project is officially begging you to log off. The brand has unveiled “Airplane Mode,” the final drop of its SS26 era titled “The Luxury of Time,” and it comes with a clear message: disconnect to reconnect.

Inspired by the cult classic film The Beach (2000) and shot by photographer Beltrán González, the collection reads like a manifesto against algorithm culture. No location tags, no notifications, no constant scrolling, just an analog summer built on presence, simplicity, and escape.

The wardrobe is designed as the perfect getaway companion. Lightweight linen sets, breezy shorts, and relaxed polo shirts blur the line between city wear and beachside ease. The silhouettes feel effortless and unforced, built for movement between spontaneous destinations.

Swimwear adds a sporty edge to the drop, with color-contrasted bikinis and swimsuits made for active summer moments like beach volleyball and open-water dips. Halter tops and matching sets continue the theme of ease, offering versatile pieces that work from day to night without overthinking.

Minimalist tote bags, caps, and understated jewelry complete the collection, reinforcing the idea that less really is more. Nothing feels loud or overly styled; everything is built for freedom, movement, and simplicity.

Check out the dreamy images above and head to the brand’s website to shop the collection.